Setting up fear and confusion, increases dopamine, which increases susceptibility to placebo/nocebo or hypnotic effects
Something to think about with regard to movies, too: You are sitting in a comfy seat, in the dark, with music playing. Your brain is already in alpha waves. You are prepared for hypnotic induction.
Something to think about with regard to movies, too: You are sitting in a comfy seat, in the dark, with music playing. Your brain is already in alpha waves. You are prepared for hypnotic induction.